Banksia

The marketing platform that finally connects everything you already use.

AI-native, plug-and-play with everything you already use. Your customer data, campaigns, design and analytics — connected once, working together. So your team can brief, not build.

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Banksia overview dashboard with the AI insights row at the top, KPI tiles for subscribers, at-risk count, MRR and NPS, and an engagement chart with lifecycle donut beneath.

The integration burden

Marketers want their tools to work together. For most teams, that integration burden has been too big to bear.

Different platforms, different logins, different data, different teams to integrate them. Each new tool promises to fit; in practice, the wiring eats months of roadmap and the value never compounds.

Six abstract platform tiles arranged loosely with broken dashed connection lines between them — visualising a fragmented marketing stack.

What changed

Banksia is built to talk natively to every tool you already use.

Under the hood it's powered by MCP — an emerging open standard that lets AI tools plug into existing systems through one shared connection. Your customer data, campaigns, design and analytics all speak the same language to Banksia.

No bespoke integration project to start. The connections come pre-built; the agents work the systems you already use.

Three-stage flow: a marketer asks 'Find customers most likely to churn this month.' Banksia runs four visible tool calls — read customer data, apply your brand voice, build the audience, draft the email. The result returns as an audience of 412 customers synced to the CDP and a ready-to-review draft email.

See it for yourself

Banksia in action.

Two more places where AI changes the work.

Banksia campaigns dashboard with AI-drafted campaign cards across email, social, search and SMS — each card showing performance, brand-aware copy and the audience it targets.

Strategy and campaigns, built on your brand and your data.

Banksia drafts strategy and campaign work with your brand voice, your discount rules and your live customer data behind every recommendation. The thinking is yours; the work happens at AI speed.

Banksia discoverability dashboard tracking visibility across traditional search ranks, AI engine answers, generative search results and discovery feeds — alongside the moves that would close each gap.

Findable, beyond just SEO.

Banksia tracks how visible your brand is across traditional search (SEO), AI assistants (AEO), generative engines (GEO) and discovery feeds (DEO) — so you can see where you're being found, where the gaps are, and where to invest next.

Capabilities you couldn't have before

AI doesn't just connect your stack. It adds capabilities your stack never had.

Some things don't live in any tool you currently pay for. AI brings them into the same surface.

Stack of Banksia brand-knowledge files — brand voice, discount policy, communication standards, VIP program — being absorbed by a Banksia agent.

Brand knowledge

Your voice, your discount policy, your communication standards — embedded into the agents themselves. Lives in nobody else's tool.

Search query "best subscription beauty boxes Australia" run across four AI engines, showing Banksia's rank in each.

AI visibility

Discoverability across ChatGPT, Google AI, Claude, Perplexity. A category that didn't exist before AI-driven search — Banksia surfaces it as a first-class metric.

Three steps

Connect, prompt, watch agents act.

The shift isn't another dashboard. It's the way you operate the work.

  1. 1

    Connect

    Your stack, in minutes. Banksia plugs into the tools you already use — customer data, campaign platform, design tool, analytics. Connect once; the agents read and write from there on.

  2. 2

    Prompt

    Describe what you want in plain language. "Draft a win-back for lapsed monthly subs." "Build an audience of high-LTV customers in Sydney." "Why is engagement down this week?" The same instruction that used to need three logins, a query builder, and a meeting.

  3. 3

    Agents act inside your tools

    Banksia's agents work the platforms you connected — they don't replace them. Drafts land in your campaign tool. Audiences sync back to your customer data. You stay in the conversation; the agents do the orchestration; you sign off when ready.

Try it on demo data

See Banksia in 30 seconds.

Open the demo, ask the AI a few questions on our seeded subscription-box data, and see what an AI-native marketing platform feels like to operate. Three messages on us — bring your own questions.

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